Mindblown: a blog about philosophy.

video of Danny Iny of Firepole Marketing discussing how to find an online market’s demographics, value and interests. We think it’s a very useful resource for learning more about an online market. However, this week we wanted to spin the business problem slightly. This month at Write Ahead we are working on connecting with entrepreneurs in the…

When an entrepreneur is working flat out and a lot of cash is passing through the till, it feels like the business is going really well.  Cash is not profit and working hard may not be working smart.  It is important for the small business owner to have a good grasp of the bigger picture…

Everyone says you need a business plan before you launch a new company. You definitely need one if you require financing of any kind. Chances are that if you’re writing your own business plan, you’re working your way through a business plan template. And the template probably looks something like this one from the US-based resource, SCORE.…

This is a guest post by Linda DeLuca Want to stand head and shoulders above other presenters? Want the investors to remember you? Want to have impact? Then do one thing different from all others pitching ideas: Focus on the investors. The best way to turn your brilliant business plan into a winning presentation is to…

If you’re starting a business, it’s the perfect time to start a blog. If you want to create a blog that attracts a growing audience, builds a relationship with your readers — and provides *you* with enough enjoyment to maintain it over the long term — you’ll need to start with a focused plan for…

How does your financial know-how stack up against other small businesses? Do you know what the role of a balance sheet is? Do you know what you can do to improve your short term cash flow? These and other questions were posed to Canadian small business owners by Intuit’s research team and the results were telling. 83%…